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Tipul înregistrării:	Text tipărit: monografic
Autor:	Holloway, J. Christopher
Responsabilitate:	J Christopher Holloway
Editura:	Pearson Education Ltd.
Locul publicării:	Harlow New York Paris
Anul Ediției:	2004
ISBN:	0-273-68229-6
Ediţie:	Fourth Edition
Descriere:	510 p.; 25 cm.
Limba:	Română
Subiect:	Economia turismului
Subiect:	Marketing
Cota topografică:	338 / H 75
Clasificare:	338.48:658.8
Clasificare:	658.8:338.48
Note conţinut (cuprins):	Part I. Laying the groundwork. - p. 3
Note conţinut (cuprins):	Part II. Reaching the customer. - p. 191
Note conţinut (cuprins):	Part III. Case studies. - p. 381

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